Alma was born from a friendship between two creatives.

One of us calls Barcelona home, the other lives by the coast near Lisbon. Although we're based in different places, we share the same way of seeing the world—always noticing the light, the little moments, the beautiful corners of a city, and the everyday scenes that often go unnoticed.

As creators ourselves, we've always believed that visuals have the power to make people feel something. A single clip can tell a story, set a mood, or bring an idea to life.

That's why we created Alma For Creators.

Alma means soul in Spanish, and we believe every creator, brand, and business has a unique soul. Beautiful visuals are how you express it.

Our mission is to capture authentic, thoughtfully curated moments and make them accessible to creators around the world. Whether it's the warmth of a neighbourhood café, the quiet of a creative studio, a morning routine, or the energy of a bustling street, every clip is filmed with intention and storytelling in mind.

We're building more than a stock library. We're creating a collection of visuals that help people tell stories that feel genuine, inspiring, and beautifully human.

Welcome to AFC.

We can't wait to see the stories you'll tell.